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Invitation to Tele Atlas Conference call

‘s-Hertogenbosch, The Netherlands, July 23, 2007Tele Atlas (FSE: TA6, EUNV: TA), a leading global provider of digital maps and dynamic content for navigation and location based solutions, announced that its management will hold an analyst and investor call today about TomTom’s intention to make a cash offer to purchase all outstanding shares of Tele Atlas, announced in a joint press release this morning.

The call is scheduled at 16:00 CET/10:00 EST on July 23 2007. Investors can access the web-based meeting through a link on the Tele Atlas website
http://www.teleatlas.com/WhyTeleAtlas/Investors/FinancialStatements/index.htm

Below is a list of frequently asked questions about the intended acquisition for your information.

Tele Atlas Investor Frequently Asked Questions

What is the rationale for this transaction?

The combination of TomTom’s customer feedback tools and Tele Atlas’ pioneering map production processes will allow Tele Atlas to dramatically change the way digital maps are continuously updated and enhanced.

TomTom has developed technologies that are designed to enable TomTom’s installed user base of over 10 million GPS devices to effectively operate as map surveyors in an automatic and simple way. This highly valuable feedback will be directly integrated into our map production process, improving all aspects of digital map maintenance and enrichment. New features, such as daily map updates and intelligent routing, will be possible. The end result will be a new level of quality, content and innovation that helps all of our partners deliver the best navigation products possible.

Why do the Management Board and Supervisory Board support the transaction?

Although Tele Atlas was not specifically looking for buyers, the idea of integrating feedback from the TomTom installed user base of over 10 million GPS devices is very exciting to us. It also fits in perfectly with our strategy to use multiple sources of information to update our maps and expand coverage faster.

If consummated as expected, the transaction also mitigates the customer concentration risk Tele Atlas now faces as a result of TomTom representing approximately 30% of Tele Atlas revenues.

The offer price represents a 32% premium over Tele Atlas N.V.’s average closing share price for the three months prior to 20 July 2007. The Boards believe that the offer price represents a fair offer for Tele Atlas.

After having duly considered the strategic, financial and social aspects of the proposed transaction, the Boards decided to support the intended Offer and conclude that the Offer is in the best interest of the shareholders and all other stakeholders of Tele Atlas.

Wouldn’t you get this input anyway from TomTom as a key partner? What in a future combination makes that more possible?
We believe that the best way to harvest this input and link it to the map was to have a direct and deeper integration between the two companies. The end result will be a new level of quality, content and innovation that helps all of our partners deliver the best navigation products
.

How will the new entity operate?

Upon completion of the offer Tele Atlas will continue its business as a separate unit in the combined group specialising in developing and licensing digital map products for and to current and future customers, both in and outside the group.

How does this benefit your non-TomTom customers?
This combination represents a revolutionary step forward in digital mapping and improves all aspects of map maintenance, enrichment and creation. Tele Atlas will continue its business as a separate unit in the combined group specialising in developing and licensing digital map products for and to current and future customers, both in and outside the group. We believe that all of our customers will be very interested in and befit from a new level of quality, content and innovation that helps them deliver the best navigation products.

What is the expected impact of this transaction on your 2007 guidance?

We do not know what, if any, impact this transaction will have on our 2007 results. Our stand alone expected performance would not result in our deviating from our previously provided guidance.

How do you resolve potential conflicts between an existing customer owning and selling the map database?

Obviously, TomTom has been a good partner and customer for our maps. TomTom would not have an interest in this combination if it didn’t feel that it could enhance our product quality and attributes for third parties. Tele Atlas will continue to function as a separate operating company.

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